Human-Centered Design (HCD)
Providing an exceptional user experience begins with listening to your audience. HCD is a proven methodology in the digital product design space that embraces involving users throughout the process and designing solutions that successfully meet their needs. Throughout the HCD lifecycle, we join usability and accessibility to ensure standards are met early on.
Our research capabilities span a range of qualitative and quantitative methods and include usability testing, focus groups, interviews and surveys. Research initiatives can be conducted either at our modern UX Lab facility located in the Washington, DC area or remotely, and are supported by a full-service lab operations (LabOps) team.
Organized UX governance is essential for providing a seamless experience when user journeys span multiple components or programs. Whether evolving existing style guidelines, patterns or design systems, or creating new frameworks, we take a proactive approach toward maintaining consistent use, cross-organizational coordination, and overall design quality.
Our human centered design (HCD) approach seamlessly integrates with Agile development cycles by providing iterative designs that are informed by user research and testing.
Types of Engagements
There are many benefits of having a centralized UX research and design team help drive strategy, governance, and execution, with end users as the primary focus for how designs are developed and implemented.
By engaging with us on a project-by-project basis, you can apply UX research and design to improve the user experience of current programs. Whether serving as a prime or subcontractor, we tailor our UX teams for an optimal fit into your product development environment.
UX Centers of Excellence (COE)
By establishing a User Experience COE, government agencies can positively impact their digital experiences by placing users and their journeys at the center of the product design strategy, while also saving money, time and effort with a more efficient and innovative UX approach.
How to Engage With Us
As a small business, our aim is to make it simple and easy to do business with us. We are currently available via the following vehicles and also partner with several major federal consulting and technology firms.
- GSA Contract holder on the PSS, Contract# GS-07F-289BA
- NITAAC (Subcontract)
- 8aJV Partnerships
- Purchase Card/Micro-purchase
- Subcontract via large federal consulting firms
Some of our current and previous government clients (prime and subcontract) include: